storytelling

How Know Like and Trust Makes Good Marketing

Know, Like and Trust: The Best Kind of Marketing After many years of doing online storytelling, I have to come to like marketing more and more; but only when I can frame it in a human context. This is largely because of the concept called “Know, Like and Trust”. For me, this concept displays the …

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How to Shoot Better Video: The Top 5 Production Tips

Creating and Shooting Video Productions is Hard, Or is it? A lot of people think shooting with video cameras is hard. And it’s true that lots of folks do get video production wrong. But it does not have to be this way. You can shoot better video, and look (and sound) great if you use …

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